Surron X 3D Configurator

IANTIC was tasked with the creation of a web-based 3D-configurator for Surron's electric bike the Surron X. The intuitive experience features 3 digital environments as well as color and parts options for the electric bike.
You can read more about the project and interact with it here: https://iantic.design/3d-configurator-surronx/
Special Thanks to Bora:
https://www.artstation.com/borah
for his help with the environment.
3D model by ViTrend.